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Survey Set To Reveal IT Use In Optics
September 1, 2010
The major IT in Optics annual survey is set to reveal the extent to which independent practices are embracing the benefits of technology for management, marketing and clinical advancement.

Optisoft has conducted surveys for the past three years, and this latest one is set to reveal the rapid pace of innovation, with an enticing prize of an Apple iPad for one of the lucky respondents.

“Three years ago we would not have considered that electronic ordering and the availability of electronic lens catalogues would have become the norm for many opticians. Now the vision of a completely paperless practice is not that remote,” said Keith Sheers, Optisoft Managing Director.

Aimed at all independent practices and small groups, the big picture of optics will question:

*current IT infrastructure and plans for the future
*practice management applications used within the practice
*uptake of electronic GOS forms
*integration of diagnostic technology
*preference for online catalogues
*contact lens supplier links
*remote head office management
*investment in IT during past three years
*future expectations of practice management system functions

The survey will also ask respondents to list their integration of all practice equipment from lens meters to fundus cameras and, for some, OCT.

“Three years ago our survey collated a good profile of how the optical market was using IT, and in that time advances in dedicated optical software have moved on considerably. We are very keen to see how much these advances are being embraced, and what the profession’s expectations are for the future,” added Keith Sheers.

The Optisoft Questionnaire can be accessed from Entries should be completed by Friday 22 October 2010, for a chance to win the Apple iPad.

Related Article : Practice Management Survey Launched By Optisoft